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5,000+ Custom-made Products & Designs | Free Delivery & Installation Across India | Up to 3 Years Product Warranty | 12,000+ Happy Customers | 600+ Projects Delivered | Product Lifetime Support

project name: toyota

Case Study: Toyota – Memorable Video Brochures for Hosted Team Tour

Company Background: Toyota is a global automotive manufacturer known for its commitment to innovation, quality, and sustainability. With a rich history and a strong presence worldwide, Toyota continuously seeks innovative ways to engage its teams and strengthen its corporate culture.
Challenge: As part of a team-building initiative, the Toyota team embarked on a tour to explore their manufacturing facilities and experience firsthand the company’s values and processes. The challenge was to create a memorable and informative keepsake for the team members to cherish and share with their colleagues.
Requirements:
  • Company Name: Toyota
  • Quantity: 129 pieces
  • Duration: 10-12 days
  • Application: Video Brochures as a memorable keepsake for the hosted team tour
  • Design and Content: Video Brochure design and content provided by Toyota
Solution: To address the challenge, Toyota decided to use 7-inch video brochures as a unique and memorable way to capture the essence of the tour. Toyota’s in-house team took charge of designing and creating the video content, ensuring it reflected the company’s values, culture, and manufacturing processes.
Implementation:
Design and Content Creation (Days 1-3):
  • Toyota’s internal team designed and developed engaging video content that highlighted key aspects of the tour, including factory operations, sustainability efforts, and team interactions.
  • The content was carefully scripted and edited to create a cohesive narrative that aligned with Toyota’s messaging.
Production (Days 4-6):
  • The video content was integrated into 129 individual 7-inch video brochures, each equipped with high-quality screens and speakers.
  • Rigorous quality testing was conducted to ensure flawless playback and functionality.
Personalization and Packaging (Days 7-8):
  • Each video brochure was personalized with the team member’s name.
  • The brochures were packaged in custom-designed boxes featuring the Toyota logo and a personalized thank-you message for each team member.
  • Packaging was designed to protect the video brochures during transit.
Results: The decision to use 7-inch video brochures as a memorable keepsake for the hosted team tour at Toyota resulted in positive outcomes:
  • Team members were deeply impressed with the thoughtful and engaging video content, which allowed them to relive the tour’s highlights.
  • The personalized touch and high-quality video content reinforced Toyota’s commitment to its team and corporate culture.
  • Toyota received overwhelmingly positive feedback from team members, who appreciated the unique and memorable keepsake.
Conclusion: Toyota’s use of 7-inch video brochures to create a memorable keepsake for the hosted team tour exemplifies the company’s commitment to innovation and fostering a strong corporate culture. This creative approach not only provided team members with a tangible memento but also reinforced Toyota’s values and principles. It serves as a testament to how technology and personalized design can be leveraged to enhance team-building initiatives and create lasting memories within a corporate environment.